Literature Northwest CPD Seminar – Sales and marketing with Will Atkinson

Literature North West

Title: Literature Northwest CPD Seminar – Sales and marketing with Will Atkinson
Location: MadLab
Description: Literature Northwest is delighted to announce a new programme of CPD seminars for people working in all areas of publishing.
Start Time: 13:00
Date: 2011-04-01
End Time: 15:00

For the next Literature Northwest independent publishing CPD seminar, we’re joined by Will Atkinson, Sales and Marketing Director at Faber and Faber.

Will has unrivaled experience in marketing poetry, fiction and non-fiction titles at F&F, and as a former Chair of the Independent Publisher’s Guild, is well-placed to understand the demands of the independent sector.

Will started his career in Waterstones, then a five strong chain, in 1985. He held a number of management jobs, finishing by running the Hampstead branch. In 1994 he went to Faber, and since then he has held no fewer than 9 job titles in sales and marketing roles, proving that they thought he was absolutely brilliant, but had no idea what at. Closely associated with the Independent Alliance, which was launched in 2005, he has also been Chair of the Independent Publishers Guild and is recognised as a champion of the independent sector. A key player in the team behind the Faber Factory digital service, Will is also well placed to advise on digital sales and marketing strategies.

It’s free to attend for anyone who works in the region’s independent publishing sector, but please do email to book a place in advance.